Building A Business - Business Tip 4
Website Promotion and Management
 
How-To Marketing Tip!
How Successful Website Businesses Are Promoting!

In the dotcom world, if you haven't already fallen, you're hanging on by your fingernails. Here's how to put yourself on steady ground.

Search engines top the list of online marketing methods preferred by surviving dotcoms, according to a study by marketing research firm ActivMedia. Paid banner ads ranked last among online marketing tools. On a list of offline marketing methods, print ads claimed the top spot, while TV and radio commercials and contests took the bottom slots.

Online promotional methods, by rank in popularity:

1. Search engine and directory positioning
2. Online PR and press releases
3. Buttons and links
4. Reciprocal ads and links
5. Affiliate programs
6. Paid banner ads

Offline promotional methods, by rank in popularity:

1. Paid print and display ads in newspaper and magazines and on billboards
2. Trade shows, conferences and seminars
3. Brochures and other collateral materials
4. Direct mail and catalogs
5. Paid TV and radio commercials
6. Sweepstakes and contests

SOURCE: ActiveMedia Research LLC’s “Real Numbers Behind Successful Web Site Promotion 2000”

Go read more Business Tips here >>

Shop for Business Success Products here >>
Tell your friends about these great sales tips!
Learn to Marketing your business with weekly TIPS in your email box
Click Here >>
Get SPA Products
at Home!
Shop for SPA Products Today!
  Go shop for business success tools today!
 
Questions, Feedback or Removal

Use our Customer Feedback Form
Click Here >>

Special Legal Notice

All customers, Chamber of Commerce members, Le Tip members, Barter members and TipClub members receive this customer annoucement. We do not solicit your private information to any vendors without your permission.

To un-subscribe
click here >> .