ITEM: ENT-01
Marketing Your Small Business

Everything you need to know to successfully market your business.

Creating a successful marketing plan isn't as difficult as you might think. You don't
need a degree or an expensive marketing consultant. All you need is our guide,
Marketing Your Small Business. You'll gain a solid understanding of marketing,
advertising and sales--how they differ, how they work together and how you can use
them to achieve your business goals, without spending a ton of money. Unleash the
marketing genius inside of you and order this guide today.

Price: $59.00

Table of Contents
Introduction
Chapter 1: Think Like A Marketing Guru
Chapter 2: On A Clear Day … You Can See The Market
Chapter 3: Define Yourself And Your Customers
Chapter 4: How To Write (Yes, Write) Your Marketing Plan
Chapter 5: The Basics Of Selling
Chapter 6: Selling: Your Next Steps
Chapter 7: Targeting Your Advertising To Your Business
Chapter 8: Sales Promotions: The Turbocharger
Chapter 9: Public Relations: The Softest Sell
Chapter 10: Be A Good Corporate Citizen
Chapter 11: The Internet: Marketing At The Speed Of Light
Chapter 12: Customer Service: The Soft Underbelly Of Marketing
Chapter 13: Stay Strong Through Training
Chapter 14: Database Marketing Expands Your Horizons
Chapter 15: Keeping On Top

ITEM: ENT-02
Selling Your Products

Got an idea for a new product? Turn that idea into a moneymaking reality.

Ok, you think you've got an idea for a terrific new product. Now, how do you turn
that idea in a moneymaking reality? Our guide to Selling Your Products is the place
to start. This easy-to-follow guide takes you through all the steps you need to know
to make your product a reality. It's all here, from evaluating and protecting your idea
to developing a prototype for market testing to finding the best way to promote and
market your product for maximum sales. Don't wait till someone else has the same
idea. Place your order today!

Price: $59.00

Table of Contents
Introduction
Chapter 1: Teaming Up For Success
Chapter 2: Fairs, Craft Shows And Events
Chapter 3: Selling Locally
Chapter 4: Home Shopping: Tv And Mail Order Catalogs
Chapter 5: Internet Sales
Chapter 6: Selling On Commission
Chapter 7: Joint Ventures
Chapter 8: Private Label Marketing
Chapter 9: Licensing
Chapter 10: Your Own Company
Appendix A: Patent Strategies
Appendix B: Prototyping For Inventors
Appendix C: Funding Your Invention